Supima moves to set new benchmark in fiber traceability

Gerard Ortiz

Blockchain know-how will be utilized to all Supima branded fiber throughout the source chain.

Tempe, Ariz. – Supima is digging further into offer chain authentication, with know-how that will be integrated into its licensing system.

The manufacturer for American-grown Pima cotton has cast a strategic partnership with TextileGenesis, a traceability platform tailored for the style and textile ecosystem. The technologies will digitally join Supima’s detailed provide chain from growers to the manufacturer/retailers. Integrated with this electronic platform, Supima’s engineering companion Oritain will offer the forensic origin authentication for Supima cotton across the system.

TextileGenesis’ Fibercoin technological know-how will be built-in into Supima’s licensing application and applied to all Supima branded fiber all over the provide chain, creating a non-fungible electronic token for every kilogram of Supima cotton that can be physically and forensically confirmed and authenticated by Supima from the farm via to the retail shelf.

Fibercoins from TextileGenesis build a electronic ‘twin’ to mirror the physical circulation of items via the offer chain.

The combination of forensic bodily authentication from Oritain and digital authentication from TextileGenesis will independently validate the Supima content of goods at each phase of the supply chain.

Supima president and CEO Marc Lewkowitz asserted there is not other technique like this for any other fiber.

“The Supima partnership with TextileGenesis supplies for the pretty 1st time, undisputable proof of origin for customer items all the way back again to the fiber’s origin,” he said. “This enables Supima’s lover brands to credibly declare pros in terms of solution high-quality and sustainability that are independently verifiable via equally digital and forensic tests.”

TextileGenesis founder and CEO Amit Gautam reported the collaboration is setting a new benchmark for the cotton and quality fiber’s market and paves a new route for the whole fashion eco-program.

“We are creatively combining 3 major improvements – digital-tokens primarily based post-degree traceability, forensic bodily verification and Supima brand name licensing – in a solitary built-in platform,” he explained.

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